ICAP & Knowledge Now conduct live webinar on Global business Strategies delivered by Dr. Walid Hejazi (Rotman School of Management, University of Toronto)

Islamabad, 31st August 2015: ICAP, in collaboration with Knowledge Now, conducted a live webinar on “Transforming your ability to benefit from Globalization on 27th August 2015. This one hour and forty minutes webinar was delivered online by Professor Dr. Walid Hejazi from Toronto Canada and moderated by Knowledge Now from Islamabad, while the members of ICAP attended the webinar from all over Pakistan and across the globe.

Dr. Walid Hejazi is an Associate Professor of International Business at the Rotman School of Management, University of Toronto, where he regularly teaches Canada's current and future business leaders in the MBA, EMBA, and custom Executive programs. His areas of research include Global Competitiveness, Foreign Investment, International Trade, Financial Markets and Monetary Policy. He has published over 40 articles in academic peer reviewed journals and has published extensively in mainstream magazines and websites such as the Banker magazine, the Globe and Mail, National Post, Maclean's Magazine, opecnanada.org, and many others.

The webinar reviewed the global challenges faced by the organizations and corporations looking to tap the global market or have globally expansive programs. Dr. Hejazi discussed various examples where famous brands or organizations failed to maintain their marks once they entered a foreign market. Likewise, the case study of the ICBC – Industrial and Commercial Bank of China – was discussed as a global success story.

The learning outcomes of this webinar were to identify the obstacles and trying to address them while making a global strategy. Also, the content of the webinar included growth lessons by keeping China as a case study, which developed from a poor economy to a global economic magnet.

Around 100 ICAP members and professionals attended this live webinar. The session was moderated by Knowledge Now’s President Ali Jafri. The attendees showed great interest and it turned out to be quite an interactive webinar through a dynamic question and answers session with Dr. Hejazi once he concluded his presentation. Dr. Hejazi said that he was overwhelmed by the response and interest of the Pakistani professionals and would love to speak again.

ICAPs Northern Regional Head, Mr. Sajjad Gill, added that such educational and informational webinars should occur more often to bring the Pakistani market up to the speed with the west, and equally provide knowledge dissemination facility to ICAPs members with an ease of attending webinars from the comfort of their own office space and /or homes to attain CPDs.

Foreign based ICAP members also appreciated the joint effort of ICAP and Knowledge Now. They believe that webinars have revolutionized the way information is disseminated across the globe adding that they can now earn CPDs without having to travel to Pakistan.

All ICAP member attendees were awarded 1.5 CPD credit hour.

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